PARTNER WITH THE ROOFER'S HELPER
BUILD LONG-TERM VISIBILITY WITH ROOFING PROFESSIONALS
The Roofer’s Helper is one of the roofing industry’s most-followed independent media platform with almost 1 million organic followers and over 1 billion combined video views. We connect brands with roofing contractors, business owners, and decision‑makers through trusted content, consistent visibility, and long‑term media partnerships.
Our partnerships are designed for companies that want to build brand authority, stay top‑of‑mind, and earn trust over time within the roofing industry.
THIS IS A MEDIA PARTERSHIP, NOT INFLUENCER MARKETING
The Roofer’s Helper has evolved beyond one-off promotional posts.
We operate as a media platform and publishing network. Our partners invest in ongoing brand presence across our channels, benefiting from repeated exposure and long-term association within trusted roofing industry content.
As with trade publications and industry media, the value of partnership builds over time through consistency, visibility, and credibility.
OUR REACH AT A GLANCE
The Roofer’s Helper reaches a highly focused audience across the roofing industry, including residential, and specialty roofing professionals such as slate, metal, and tile.
•Nearly 1 million combined followers across social platforms
•1 billion+ lifetime video views
•Multi-platform presence including social media, website, and email
•Audience built organically through consistent, industry-specific content
•Long-form and short-form content driving continued discovery over time
•Select industry event participation, to further increase reach
Our reach is distributed across an interconnected media ecosystem, allowing partner brands to benefit from repeated exposure and long-term visibility, not just a single moment in a feed.
WHY BRANDS PARTNER WITH THE ROOFER'S HELPER
Brands work with us to:
•Maintain consistent visibility within the roofing industry
•Build credibility through association with a trusted industry platform
•Reach decision-makers across residential, commercial, and specialty segments
•Stay top-of-mind through ongoing media presence
•Align their brand with educational and industry-focused content
Our audience includes contractors, owners, managers, vendors, and homeowners actively engaged with roofing-related content.
WHAT A PARTNERSHIP MAY INCLUDE
Partnerships are customized based on goals, category, and level of involvement, and may include a combination of:
•Brand visibility across social media platforms
•Website placement and directory inclusion
•Video features and product spotlights
•Email and broadcast channel exposure
•Select industry event-related coverage, when applicable
•Future podcast and long-form content opportunities
Specific placements and deliverables are outlined within our Partner Opportunities.
HOW SUCCESS IS VIEWED
Partnerships are evaluated on long-term brand impact, not isolated post metrics.
Content continues to generate visibility well beyond its initial publication through sharing, search, and ongoing discovery. While individual engagement metrics fluctuate, brand recognition and trust build over time.
This approach is best suited for companies focused on awareness, authority, and sustained growth within the roofing industry.
WHO OUR PARTNERSHIPS ARE BEST FOR
Our partnership model is a strong fit for:
•Roofing and construction brands seeking long-term visibility
•New and established companies investing in brand awareness and industry trust
•Vendors serving contractors across residential, commercial, or specialty markets
•Businesses that understand brand growth is cumulative
It may not be the right fit for companies seeking short-term, pay-per-post, or affiliate-based campaigns.
Partner Opportunities
To explore available options, placement opportunities, and next steps, please request our Partner Opportunities Overview (Media Kit)
Request Partner OpportunitiesAbout The Roofer's Helper
SaFounded in 2016 by Rich Prue, The Roofer’s Helper began as a small educational resource for roofing contractors and has since grown into one of the most-followed independent media platforms serving the roofing industry.
What started as a state-by-state business startup guide evolved into a multi-platform media network reaching roofing professionals across residential, commercial, and specialty trades. Since launching our social media channels in 2017, our audience has grown rapidly and organically through a consistent focus on industry education, contractor features, and content that informs, connects, and represents the roofing community.
Today, The Roofer’s Helper exists to support and elevate the roofing industry as a whole. We provide trusted resources for contractors and homeowners while creating meaningful, long-term visibility opportunities for brands that serve the roofing space.
Our platform includes distinct but complementary audiences across social media, website, video, and email, allowing partners to build awareness and credibility through ongoing presence rather than short-term promotion.
Over the years, we have worked with a wide range of respected industry brands and organizations, including: JobNimbus, QXO (Beacon Roofing Supply), Eagleview, Hook Agency, Project MapIt, RoofCON, ROOFTech, SRC Summit, Roofing SEO School, Insulfoam by Carlisle, Saenz Global, Sales Transformation Group, National Roof Certification and Inspection Association (NRCIA), Contractors Liability, AWP Gear, Hearth, Grip-Rite, Wuko, The Catch-All, Stinger, CompanyCam, Perma-Boot, Cougar Paws, and more.
We partner with companies that are committed to the roofing industry and focused on building lasting recognition and trust with roofing professionals.
Rich Prue, The Roofer’s Helper
