Author: Rich Prue

Rich Prue is the founder of The Roofer’s Helper, a leading resource for roofing contractors and homeowners seeking expert advice on roofing industry trends, business tips, and home maintenance. With years of hands-on experience as a second-generation roofer, Rich brings practical knowledge and insider insights to help roofing professionals start and grow their businesses and serve clients effectively. The Roofer's Helper platform reaches close to 1 million followers on social media, offering both educational and entertaining content, business resources, marketing tips, and product recommendations to roofing professionals and homeowners alike. https://www.linkedin.com/in/rich-prue/

The Ramsey County Attorney’s Office has filed two counts of workers’ compensation insurance fraud against roofing subcontractor Brian Alanis Ramos in connection with an ongoing investigation tied to a large public housing roofing project at McDonough Homes in St. Paul, Minnesota. The McDonough Homes project, managed by the St. Paul Public Housing Agency, involved a major roof replacement contract valued at more than $1.5 million. Magnuson Construction hired Bayvista, a company owned by Jose Herrera, to provide labor for roofing and gutter work under a subcontract reportedly worth more than $500,000. Because the project was publicly funded, contractors and subcontractors…

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A new roofing company does not need a huge marketing budget to fill a calendar in year one. It needs consistency on a small number of high-trust channels that compound over time. The companies that struggle in their first year usually spread $1,000 across five paid platforms and quit when nothing converts. The companies that win usually concentrate that same money on a fully built Google Business Profile, real reviews, yard signs, referrals, and a simple website that ranks locally. This is the practical roofing marketing plan for a startup with limited capital. Every step is designed to produce trust…

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ROOFING | SIDING | METAL | REPAIRS | STORM DAMAGEDriftwood Builders Roofing is a leading roofing company in Austin, TX, offering reliable roof repair and replacement services for residential and commercial properties. Our expert local roofers provide professional roofing solutions, emergency repairs, and free inspections throughout Austin using high-quality materials and proven craftsmanship. With over 20 years of experience, you can trust us to get the job done right.We are headquartered in Manchaca, Texas and proudly serve homeowners, property managers, real estate professionals, and commercial property owners throughout Austin, Texas and the surrounding Central Texas communities. Our team provides roofing,…

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(Newton, Mass., – May 6, 2026)—METALCON has launched its new 40 Under 40 Recognition Program, highlighting rising leaders driving the future of metal construction. Forty professionals, age 40 and under, will be honored for their work influencing projects, teams and processes – from jobsites and fabrication floors to engineering and design – at the only event where the metal construction industry comes together to make decisions, build partnerships and shape what’s next. “The program spotlights professionals who are already making an impact across the metal construction industry while also representing its next generation of leadership,” said Judy Geller, Vice President of Trade Shows for PSMJ…

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In today’s digital landscape, social media has become an essential tool for roofing companies to build their brand, connect with customers, and generate leads. Whether you’re showcasing your latest projects, educating homeowners about roofing maintenance, or responding to customer inquiries, an effective social media presence can set you apart from competitors and establish your company as a trusted authority in your local market. A strong social media strategy doesn’t just increase brand visibility—it also drives sales by turning casual browsers into paying customers. With over 4.5 billion social media users worldwide, your roofing business has an unprecedented opportunity to reach…

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McHenry, IL– A long-standing McHenry bakery has filed a lawsuit against a roofing company following a devastating fire that destroyed multiple businesses earlier this year. According to reports from the Northwest Herald, Riverside Bake Shop, located at 1309 Riverside Drive in McHenry, Illinois, is suing APR Roofing, alleging the company’s negligence caused the January 18 fire that gutted the building. The blaze, which investigators determined to be accidental, caused more than $1 million in damage to the bakery, a business that had served the community for more than 50 years. Despite the official cause being listed as accidental, the lawsuit…

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For homeowners and contractors on Reddit’s r/Roofing and r/HomeImprovement, the search for the “best” shingle isn’t based on glossy brochures, but on “field-tested” reality. The consensus has coalesced around three specific products that dominate recommendations: Malarkey Legacy, Owens Corning Duration, and CertainTeed Landmark. Here is an analysis of why these three were chosen and the specific trade-offs Reddit users associate with each. How Reddit Decides: The “Burrito Test” and Field Reports Reddit’s ranking system is unique because it combines feedback from three distinct groups: Installers: They favor shingles that don’t tear under nail guns and are easy to align. Insurance…

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A North Texas roofing contractor is under investigation after allegedly collecting more than $500,000 from dozens of homeowners for roofing projects that were never completed. According to a report from The Dallas Morning News Watchdog, roofer Gilad Rubinsky is accused of taking insurance payouts from at least 40 homeowners across the region and failing to deliver on promised work. Victims claim they paid deposits or signed over full insurance checks for roof replacements, only to see little or no work performed. Reported losses range from approximately $1,500 to as much as $50,000 per homeowner. In many cases, homeowners said projects…

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The Ultimate “Red” Roof: A Deep Dive into Ferrari World’s Record-Breaking Build If you think your last commercial job was a monster, wait until you see the specs on Ferrari World Abu Dhabi. We aren’t talking about a few thousand squares; we’re talking about the world’s largest aluminum roof, a 2.15 million square foot scarlet structure that can be seen from space. For the crews on the ground, this wasn’t just a big job; it was a three-year masterclass in what happens when you mix automotive design with heavy-duty civil engineering in 104°F desert heat. Here is the breakdown of the…

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A years-long legal battle between a commercial property owner and a roofing contractor has reached a decisive conclusion, with the Colorado Court of Appeals ruling in favor of the contractor. The case, brought by Jerry Stansbury through his limited-liability company Cortez Main LLC, centered on alleged roofing failures at a commercial building in Cortez, Colorado. The defendants included Mountain West Roofing LLC and its owner, Verlin Kropf. The conflict dates back to 2009, when Mountain West Roofing installed a commercial roofing system on a roughly 47,000-square-foot building owned by Stansbury’s company. The project included a 15-year limited warranty covering leaks…

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